CLOU is the magazine for marketing research and digital analytics. This edition was mainly focussed on the MIE. As developer and sponsor of the 2015 MIE app we obviously didn’t let the opportunity pass to take a spread in the magazine.
We had chosen to keep the spread in the same style as the other promotional expressions we just could not resist adding some Augmented Reality. After scanning the page with Layar three custom buttons pop up to link you to the page in the MIE 2gather website, iTunes store and Google Play store